Beautification Project

Laird Plastics has partnered with Portraits of Hope to beautify Los Angeles beaches with the “Summer of Color” project. The partnership included donating material and services including rigid plastic sheets, warehousing and logistics services. The plastic sheets were used by 7,000 children and 2,500 volunteers to create the artwork that will cover the lifeguard towers on all 31-miles of Los Angeles County beaches starting May 19th, 2010 thru October 2010.

Portraits of Hope merges the production and exhibition of high-profile public art with creative therapy for hospitalized children, and civic leadership education for students of all ages.

The Portraits of Hope project is important to Laird Plastics because it gets children involved in their local community. The project also teaches children about volunteering, the environment, and where they can make a difference on any number of civic topics. The plastic sheets used coincide with Laird Plastics Environmental Program as all of the material will either be recycled and (or) reused as transitional housing in Haiti at the completion of the exhibit. “Our projects are completely funded by the private sector; we were at a stand still 6-months ago until we made a lucky contact in Laird Plastics. Laird’s donation along with their hands-on approach have helped to complete this project and led to the introduction of other key partners like Image Options for printing services,” said Portraits of Hope Co-founder Ed Massey.

For more information, contact Mark Steele, Laird Plastics, Inc., 561-443-9170, E-mail: msteele@lairdplastics.com, Web: www.lairdplastics.com.